I love magazines. I always have since my early days as an editorial designer.
There’s no better feeling than creating a package of intelligently written and beautifully designed pages that readers consume leaving them hungry for more.
When I started in ‘customer publishing’ I wondered if my zest for producing magazines would subside. It didn’t.
In this era of content marketing, we have a plethora of ways to reach our audience. The digital journey is just beginning and a catch-all solution to captivate our increasingly mobile audience is yet to surface.
Maybe ink and paper was the answer all along.