No second chances

I have a one-man creative magazine called Elsie.

For me, Elsie is a receptacle (for my work), a catalyst (to new work), a door opener (to new opportunities), a conduit (to new relationships) and… a source of immense personal satisfaction.

The printed form gives the magazine longevity… it continues to physically exist long after the publication date. This permanence pushes me to challenge my approach to designing and editing each page. Because once it goes to press, there are no second chances.

I don’t feel the same weight of responsibility to create something special in the digital medium.

Long Live Print!

Les Jones | Publisher, Elsie Magazine



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