Today’s magazines form relationships with their readers in ways that we simply could not have imagined twenty years ago.
Whether online, through a myriad of social media platforms, digital replicas and podcasts or the tactile feel of print and paper it’s the content that engages, excites and motivates readers.
In the coming years the way in which we choose to distribute content will continue to evolve and with it the ways in which we communicate and interact with readers.
This is a terrifically exciting time to be part of the magazine business. The only limit, as ever, is our imagination.
John Innes | Associate Director, Think Publishing