I think we were above average in terms of realism and preparedness in early March, but we still had to turn our ideas bucket upside down and give it a good bash.
Each time we looked at our works-in-progress, something else would jar.
A feature on the health benefits of holidays?
A whole magazine on visitor attractions that no one can visit?
Two people – from different households – hugging on the cover?
The potential scandal!
Lots to rethink and redo remotely. Creativity, good communication and responsiveness more essential than ever.
And now… what happens next?