Hugging scandal

Fiona McKinlay
Managing Editor
Think
@donkeyjacket45

I think we were above average in terms of realism and preparedness in early March, but we still had to turn our ideas bucket upside down and give it a good bash. 

 Each time we looked at our works-in-progress, something else would jar. 

A feature on the health benefits of holidays? 

Canned. 

 A whole magazine on visitor attractions that no one can visit? 

Oh dear. 

Two people – from different households – hugging on the cover?

The potential scandal!

Lots to rethink and redo remotely. Creativity, good communication and responsiveness more essential than ever. 

 And now… what happens next?



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