“You’ll be dead in three years,” he told me in 2004, as I took editorship of PC Pro.
Not me personally, my ex-colleague hurriedly explained, but the magazine. Information was shifting online and our tech-savvy readers would be first to follow. Ergo, death.
And the intervening years haven’t been easy; several rivals are no more. But PC Pro is still here, still loved by its readers, with many years yet to come.
Why? Because even smartphone-clutching, Google Glass-wearing techies appreciate the curation and craft that goes into a printed product.
And its battery life? Well, that’s just to die for.