Made to last

So it’s all about data, it seems.

Journalists and designers stuck in iron cages for the digital age: analytics, impressions, metrics; rationalization, control systems, surveillance. Man…

Thank god, then, that we still got magazines, perpetual conduits for improvisation, adventure and fun. Flatplanning, commissioning, interviewing; creating, improvising, editing, designing; the pleasures of making; the deadline in sight – but not quite here yet. And once it’s back from print, contemplation, enjoyment… fun! Sit, read, put it back, pick it up again, next week, whenever.

Ultimately, things are more enjoyable – and better! – when done slower and made to last.

Vince Medeiros | Publisher, The Church of London